The only strategic intelligence app in the QuickBooks ecosystem

QuickBooks shows what happened.
We show you what it means.

StratBear reads your books, layers on competitive intelligence and market data, then shows you exactly what every "Should I...?" question comes down to. We do the math. You make the call.

Get Started — $129/mo →
Intuit QuickBooks Approved App 12,000+ Banks via Plaid
📊

We Read Your Books

QuickBooks is the foundation — we start there

Connect QuickBooks Online and we see your cash position, margins, runway, and burn rate in real time. Your financials are our starting point — not our answer.

🛡️

We Watch Your Market

The context your books can't give you

Named competitor tracking — reviews, ratings, and online positioning. Local economic signals from BLS and Census data. Industry trends. The full picture that turns numbers into intelligence.

⚡

We Show You What It Means

Not "it depends." A specific, grounded answer.

"Your cash supports a $55K hire starting April, with a 14-week runway buffer. Your margins are 4 points above industry median — you have pricing power you're not using. Here's the scenario analysis."

The StratBear Difference

Same question. Very different answers.

Pick a question every business owner asks. See what gut instinct gets you, what ChatGPT gets you — and what happens when real data meets real strategy.

Gut Feeling
"I think we can handle it... maybe after the busy season?"
ChatGPT
"Consider your revenue growth rate, current workload, and market conditions. Generally, hire when revenue exceeds capacity by 20%."
StratBear
Your cash flow shows $14K/mo margin after expenses, 6.2 months runway. BLS data shows your county's labor market tightening — wages up 4.1% YoY. The math: a $55K hire is affordable starting Q2. If you wait until June, seasonal revenue peaks and you'd have 8+ months runway. Your call on timing.
QuickBooks Plaid BLS Census
Gut Feeling
"Customers aren't complaining, so... probably?"
ChatGPT
"Research your competitors' pricing. Consider your costs, target margin, and perceived value. Most businesses should aim for 30-50% margins."
StratBear
Your margins are 34% — below the 41% industry average from BLS data. Your 3 tracked competitors average 4.2 stars with "expensive" appearing in 12% of reviews. The data shows 8-12% pricing room before volume risk. A 10% increase means $2,400/mo to your bottom line. Worth it? You know your customers.
QuickBooks BLS Google Reviews AI Analysis
Gut Feeling
"They seem busy... I drove by and the parking lot was full."
ChatGPT
"Monitor your competitors' social media, pricing, and customer reviews. Consider conducting a competitive analysis using Porter's Five Forces."
StratBear
Competitor A: 4.1 stars (down from 4.4), "slow service" mentioned 8x. Competitor B: 4.6 stars (rising), 47 new reviews last quarter, sentiment strongly positive. You're at 4.3, stable. Competitor A is bleeding on service — that's a gap you could exploit if response time is your strength.
Google Reviews Google Places Sentiment AI
Gut Feeling
"Business feels good. I think we're ready."
ChatGPT
"Calculate your expansion costs, projected revenue, and break-even timeline. Consider securing financing and building a 12-month financial projection."
StratBear
You have $22K/mo free cash flow. Plaid confirms $187K in operating accounts. The ZIP you're considering grew 3.8% last year with median HHI of $78K — strong for your category. Stress test: at 60% of current revenue, you break even at month 9. The gap: you'd want a $50K reserve and you're $12K short. Viable — but the timing is yours.
QuickBooks Plaid Census Scenario AI
Gut Feeling
"We're making money, so... yes?"
ChatGPT
"Review your profit margins, cash flow, debt ratios, and revenue trends. Compare to industry benchmarks. A healthy business typically has positive cash flow and growing revenue."
StratBear
Health Score: 72/100. Revenue up 11% YoY, but expenses grew 16%. Your bank balance is $8K avg — down from $12K six months ago. Current ratio (1.4x) is below the 1.8x industry benchmark. The pattern: revenue is healthy, but expense creep is eroding your cushion. Your $3,200/mo in subscriptions includes 4 overlapping tools — worth a look.
QuickBooks Plaid BLS Census
Gut Feeling
"I don't love debt, but we need equipment."
ChatGPT
"Compare interest rates, consider your debt-to-equity ratio, and ensure the investment generates ROI exceeding the cost of capital. SBA loans offer competitive rates."
StratBear
Your debt service is $1,800/mo (12% of revenue). Plaid shows stable deposits averaging $38K/mo. FRED data: SBA 7(a) rates at 10.5%, trending down. A $75K loan adds $1,100/mo — bringing debt service to 19%, within safe range. Break-even on the equipment: 11 months. Rates are projected to drop 0.25% in 60 days — factor that into your timing.
QuickBooks Plaid FRED Scenario AI
Gut Feeling
"I don't know what I don't know."
ChatGPT
"Monitor your cash flow, market conditions, competitive threats, and customer satisfaction. Create a risk register and review quarterly."
StratBear
3 signals this week: (1) Your AR shows $14K past 60 days — 40% higher than last quarter. Two clients are 70% of it. (2) Google Reviews velocity dropped from 8/mo to 3/mo — declining social proof. (3) BLS unemployment in your county hit 3.1% — hiring gets harder and more expensive in Q3. The $14K ages past 90 days soon — that's the most time-sensitive one. You decide what to tackle first.
QuickBooks Google Reviews BLS AI Alerts

This is what a $129/mo strategic intelligence layer looks like.

Ask Your First Question →

What's at risk without strategic intelligence?

QuickBooks shows you the score. It can't show you what the score means.

You hired in February because the P&L looked good. But your cash couldn't sustain it through the slow season. StratBear would have shown you the runway math — and you'd have seen April was the safer window.

Your competitor's rating dropped to 3.2 stars over three months. You didn't notice until a customer mentioned it. StratBear would have flagged it the week it started.

$15K
Average cost of a mistimed hire
3 mo
Before you notice a competitor's move
10%
Margin lost to mispricing
82%
Of failures tied to cash flow

Free Assessment

Not sure where you stand?

Our Strategic Clarity Quiz scores your business in 3 minutes — and shows you exactly where you're exposed.

Take the Quiz →

Free · 3 minutes · No account needed

Great books. Now what?

QuickBooks is excellent at what it does. StratBear is the only app in the ecosystem that does what it can't.

QuickBooks
+ StratBear
Track revenue & expenses
✓
✓
P&L, balance sheet, tax prep
✓
✓
"Should I hire in March or June?"
—
Specific, grounded answer
What are competitors charging?
—
✓ Named tracking
Cash runway under stress scenarios
—
✓ Monte Carlo
Local economic & industry signals
—
✓ BLS, Census, AI
"Am I priced right for my market?"
—
Data-backed answer

How it works

From your books to a specific answer in seconds.

1

Connect QuickBooks

Read-only access, 30 seconds. We see your cash, margins, and runway — the financial truth about where you stand right now.

Read-only · Bank-level encryption · Disconnect anytime

→
2

We Layer In Intelligence

Your competitors' reviews and positioning. Your industry's economic headwinds. Market signals in your region. Real data from 20+ live sources — layered on your financial reality.

Competitive · Economic · Industry · Sentiment

→
3

Ask Anything

"Should I hire?" "Am I priced right?" "Can I afford to expand?" You get the math, the scenarios, and the context — backed by your numbers, your market, and your competitors. You make the call.

Specific answers · Scenario analysis · Timing

What StratBear adds to QuickBooks

No other app in the QuickBooks ecosystem combines your financials with competitive intelligence, market data, and strategic analysis.

Decision Intelligence

  • Should I hire — and when?
  • Am I priced right?
  • Can I afford to expand?
  • Scenario analysis on any move

Competitive Intelligence

  • Named competitor tracking
  • Pricing & positioning changes
  • Customer sentiment analysis
  • Where they're winning (and losing)

Market Intelligence

  • Local economic signals
  • Industry trend analysis
  • Is now the right time to move?
  • Regional growth vs national

Cash Flow Intelligence

  • How long can I sustain this?
  • Runway under stress scenarios
  • Early warnings 8+ weeks out
  • Weekly briefing in plain English

One satisfying answer away.

Less than the cost of one wrong decision.

$129/mo

The only strategic intelligence layer in the QuickBooks ecosystem.

  • Unlimited "Should I...?" questions with specific, grounded answers
  • Named competitor tracking — reviews, ratings, positioning
  • Cash runway scenarios — what if revenue drops? What if I hire?
  • Local economic & industry intelligence (BLS, Census, AI)
  • Weekly strategic briefing grounded in your actual numbers
  • Connected to QuickBooks Online + bank feeds via Plaid
Get Started →

Cancel anytime · 14-day money-back guarantee

$129/mo = $1,548/year. A fractional CFO costs $5,000–$15,000/month. One bad hire costs $15,000.
One avoided mistake pays for StratBear for a decade.

Who built this

  • Corporate strategy at Johnson & Johnson
  • Strategic planning at the NFL
  • Strategy training at Oxford
  • Founder, Alpine Distilling (Park City)
  • Park City Chamber Board of Directors
"At J&J and the NFL, I had teams of analysts and million-dollar decision frameworks. When I started my distillery, I brought those tools with me. But meeting other small business owners across Utah, I realized most were making critical decisions with nothing but gut instinct—and their survival matters to our communities. I built StratBear to give every business owner access to the strategic tools that Fortune 500 companies take for granted."
— Rob, Founder

What's the decision keeping you up at night?

Connect QuickBooks. Ask the question. Get an answer grounded in your numbers, your market, and your competitors.

Get Started — $129/mo →

Questions? rob@stratbear.com